Workshop: Social Media Marketing for Skeptics

Of the many sessions taking place across the numerous parallel tracks at QED, our workshops are designed to leave the audience with practical tools they can take out into their skeptical lives - skills like understanding how to design tests of paranormal ability, or how to read and understand a scientific paper.

The workshop room at QED 2023 is designed to help skeptics hone the skills they’ll need to be more effective at pushing back on the pseudoscience they encounter, and a big part of that is understanding how to get the word out about their skeptical projects and events. With that in mind, the next workshop to be added to the schedule is all about how to use social media for skeptical promotion.

Whether you run a Skeptics in the Pub event, an online series of lectures, a blog, a podcast, a YouTube channel or Twitch stream, our Social Media Marketing for Skeptics workshop will help you learn how to maximise your reach, and be as effective as possible at finding and growing your audience. Helping you understand which platforms to use and how to make the most of them will be professional social media marketing expert, Phil Birss.

Phil Birss specialises in developing digital transformation strategies for high-growth products, SAAS and eCommerce companies. Phil is passionate about digital transformation and its power to build world-class customer experiences. As an early adopter of LinkedIn (2006), with over 20,000 followers, Phil has been training and delivering keynotes on the subjects of social media for over ten years. Phil is on his third startup, Addie, a productivity app for people with ADHD.

As with all of the content that takes place across our parallel tracks at QED, entrance to the social media for skeptics workshop comes as part of every QED ticket purchase. Tickets are available right now, at a cost of £149 (or £129 for students and under 18s) for the whole weekend.

Pick up your ticket today, and we’ll see you in September!